Those of us who have served our institutions as deans or provosts know that leadership requires many skills—some of which we bring to the job and some of which we develop in office. I think that the ability to communicate effectively is one that is always a work in progress—partly because it is so challenging and partly because it demands abilities that are not inherent in the leader’s personality. Yes, we have budgets to manage, decisions to make, and innovations to pursue, but if we do not take seriously our roles as “communicators-in-chief,” we will likely not fare well in the many tasks that accompany our administrative responsibilities.
Albert Einstein is credited with the observation that “Not everything that counts can be counted, and not everything that can be counted counts.” Perhaps nowhere is this principle truer than when trying to evaluate the work of faculty members and administrators in higher education. Yet the difficulty of the task rarely stops anyone from trying to count the uncountable and assess the unassessable.
