Locating the Academic Leadership Land Mines
Beginning a position as an academic leader can be challenging under any circumstances. But those challenges increase exponentially when you’re hired into an institution. You enter a world where nearly everyone knows more about most local issues than you do. Alliances have already been formed. Coalitions that stand in opposition...
An Intellectual Property Policy for Online Education
Does your institution have an intellectual property policy specific to online courses and course materials? If so, do you know and understand it? Do faculty know it? If faculty receives a financial payment or release time to develop online course materials, does that change who owns the rights to course...
After Promotion and Tenure: Maintaining Faculty’s Upward Trajectory
While a necessary and worthy milestone, earning promotion and tenure is not an end goal of an academic career. During the pretenure years, a faculty member is gearing up for growth in the areas (e.g., teaching, research and teaching) defined by the institution to meet the mark for tenure. Ideally,...
Creating a Strategic Plan for Global Engagement: Ideas for Academic Leaders
“Our goal was to make sure students on campus understood that they would be working in a global environment,” says Karen Kashmanian Oates, Peterson Family Dean of Arts and Sciences at Worcester Polytechnic Institute. As scientists and engineers, WPI students are poised to enter a truly global marketplace, with companies...
10 Student Recruitment Tips for Department Chairs
Student recruitment is not the exclusive domain of admissions staff. There are many things that department chairs and faculty can do to promote their programs to potential major and minors. In an interview with Academic Leader, Victor Vallo, Jr., chair of the music department at Newberry College, offered the following...
What Students Are Looking For In An Institution
One of the most difficult decisions for upper leadership in a university is how to apportion funds for capital improvements and new and ongoing academic programs. Often, the decision comes down to perceptions of what students are looking for in the admission process. However, data about what factors students seek...
Rebranding a University: Lessons Learned
“To rebrand, or not to rebrand”—that is the question that many higher-education institutions are asking these days to increase student applications, donors, engaged alumni, governmental funding, and community supporters. Whether it’s a college or the university as a whole, or a specialized program, telling the story through brand promise is...
Using Social Media to Support University Branding
Timothy Cigelske, currently the social media director for Marquette University, discovered the power of social media in his previous life as a journalist. “I stumbled on social media as a way to research stories; it’s a useful reporting tool,” he says. Years later, both he and social media have matured,...
The Research Process and Its Relevance to the Culture of Assessment
As higher education evolves, so too does the importance of assessing learning. New regulations, financial constraints, and accrediting agencies are stressing that colleges and universities should strengthen assessment organizationally. However, when assessment is discussed in large faculty forums, the concept often, strangely, becomes very foreign to them. Here is where...
Building a Pathway to Cultural Competence Through Academic Service Learning
As colleges and universities seek to prepare students for professional careers in a diverse, global society, the attainment of cultural competence is an essential capacity that can no longer be overlooked. Cultural competence involves the awareness, knowledge, and skills needed to engage and collaborate meaningfully across differences through interactions that...
